Jayantika Mitra

Jayantika is an Associate Product Manager passionate about positioning the right products to the right audience at the right time. She kickstarted her career as a content writer and has written blogs on pollution, fashion, news and recent technologies. In her free time, she likes to read books, write articles, travel and hike. She interned at SimplyPurify from Oct 2017 to Dec 2017 as a content writer

When it comes to Air Quality, Indoor is worse than Outdoor Still

If by escaping the vicious smoke outside your homes, makes you feel safe enough. Then take it from me; it is a wrong notion! A report from the World Health Organisation (WHO) revealed that the aggregated effects of ambient and indoor air pollution killed 6.5 million people in 2015. We restrict our mind to think of air pollution …

When it comes to Air Quality, Indoor is worse than Outdoor Still Read More »

The Budget Considers Air Pollution Reduction for the First Time

Being a menace to the Delhi residents for quite some time, Delhi smog succeeded to grab the attention of our Finance Minister, Arun Jaitley. He put forward a particular scheme in the Union Budget 2018 to overcome ill-effects of stubble burning in the neighbouring states of Delhi. He stated that a “special scheme would be …

The Budget Considers Air Pollution Reduction for the First Time Read More »

Climate Change is Reducing Particulate Pollution in India! But it isn’t good news yet

Can climate change reduce the ill-effects of air pollution in India? A recent study by IIT Delhi and University of California researchers suggest that change in overall climate can reduce the level of PM 2.5 in the air, especially above the Indian landmass. This reduction will, in turn, decrease the number of deaths by 12,000 per year …

Climate Change is Reducing Particulate Pollution in India! But it isn’t good news yet Read More »

Does Air Quality Affect Life Expectancy? Find out!

To answer this question I have taken into consideration the reverse case i.e How many years are we losing to air pollution. According to World Health Organization (WHO), Air pollution is one of the greatest environmental and health risks faced by humans in the recent years. Air pollution takes a heavy toll on your life, …

Does Air Quality Affect Life Expectancy? Find out! Read More »

Delhi’s current Air Quality index has hit the rock bottom again!

The MET department highlighted a staggering hike in air pollution and decreased air quality index yet again when Delhi localities breathed a sigh of freshness! According to Central Pollution Control Board’s report, Delhi witnessed a successive drop in Air Quality index from 377 on Sunday to 375 on Monday marking it as “very poor”. Pollution …

Delhi’s current Air Quality index has hit the rock bottom again! Read More »

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